Get over it.
Netflix is sort of like the MTA — they are both necessary, thus they can raise prices at will and you can’t do nothing about it! Except when the MTA raises fares it usually means their service is going to get worse, Netflix is promising the opposite. They claim that these new dollars will make Netflix even better!
That’s right, the video streaming giants are going to raise prices “a dollar or two” for new subscribers. And guess what, nobody should feel bad about this. If Netflix wants to raise subscriptions to nine bucks and a basket of fruit they should because if you are still stealing Netflix credentials from loved ones, you need to grow up and get your own.
You may recall the last time Netflix changed its fee structure it was met with the same backlash that Facebook would receive when it would change the layout of your stupid homepage.
Well this time they are doing it right, they are gentler this time and only charging more to new subscribers. Current users will be locked in at the current fee for two more years — and by that time I’m sure there will be some other cool new thing that will make Netflix obsolete.
If you are a shareholder or just want to waste some time reading Netflix’s shareholder letter, here it is. Oh, and NFLX shares were up after hours.